Farmhouse Culture
Brand Glow Up
packaging |. branding
Riley led the packaging and brand design for a line of small-batch, organic fermented krauts from a family-owned producer. Inspired by the brand’s roots in tradition and commitment to clean, healthy ingredients, Riley created a fresh visual identity that balanced rustic charm with modern shelf appeal. The design features hand-drawn elements, warm color palettes, and clear labeling to communicate the product’s flavor appeal and probiotic benefits.